What Makes a Screen Successful?
6 Lessons From Large-Scale Digital Experience Projects
Installing the screen is the easy part.
The harder questions come afterward: ownership, programming, content strategy, operations, and long-term relevance.
This short brief shares six lessons learned from large-scale digital experience projects, and includes practical guidance for organizations planning a new installation - or inheriting a screen with no content strategy, operating model, or programming plan.
Peter Sapienza & Nicholas Lynch
Attending InfoComm?
Nick Lynch
Executive Creative Director, CFIRE
nick@c-fire.co
Las Vegas • June 13-19