Nature-inspired cultural programming, digital art, and intelligent guest engagement
Signature experiences designed to scale across public spaces and resort & retail networks.
Trusted by leading brands for landmark lobbies, EBCs, & public spaces worldwide.
Site-Specific Digital Art Installations
Lobby digital art
In collaboration with artist Zheng Chongbin, cFire created Watercolor Story—a massive immersive artwork for MGM Cotai’s ultra-luxury resort in Macau. Blending traditional Chinese pigments, masterful ink-brush techniques, and avant-garde animation, the piece paints itself in real time across The Spectacle, the world’s largest indoor LED screen array.
See more of Artist Zheng Chongbin’s work currently exhibited at LACMA here.
Event Technology Design & Content Production
Plan your next event
cFire delivers end-to-end event technology—from stage and lighting design to audio, breakout spaces, event branding experiences and interactive demos. We design, build, and manage tech-forward environments that engage audiences and drive results.
Subscription Digital Content for Public Screens
Nature-Based Subscription Video Scenes
Our digital content library offers high-resolution, ready-to-play scenes—nature, art, and ambient motion—optimized for LED video walls. Available by subscription, our content makes it easy to refresh large screens in lobbies, hospitality venues, and public spaces without heavy production cycles.
Branded AI Characters for Interactive Spaces
Patented AI-Powered Characters
cFire’s patented AI-powered characters bring branded personality and purposeful interaction to life—on video walls, devices, and in metaverse environments. These intelligent agents engage guests with real-time conversation, information, and storytelling, seamlessly bridging physical spaces and digital platforms with immersive, interactive charm.